Connect with us -->

Write for Us

Write for Email Yogi

Email Yogi has been a working notebook on email marketing, deliverability, mobile messaging and cross-channel customer conversation since 2006. Most of what we run comes from practitioners: people who send campaigns, watch inbox placement, argue with rendering engines and get paid on the results. If that is you, we would like to read your work. This page is our contributor guidelines and our open invitation to write for us.

What we publish

Email marketing strategy: list building, segmentation, lifecycle and triggered programmes, welcome and win-back series.
Deliverability and authentication: SPF, DKIM, DMARC, BIMI, sender reputation, Gmail and Yahoo bulk-sender rules, warm-up.
Email tooling and platforms: ESP comparisons, template builders, testing and preview tools, automation and CRM integrations.
Mobile and cross-channel: SMS, push, app messaging and how they sit alongside email in one customer journey.
Design and rendering: responsive templates, dark mode, accessibility, AMP and interactive email.
Measurement: open-rate reliability after privacy changes, click and revenue attribution, testing methodology.

Guest posts and sponsored articles

We accept two kinds of contributed content. The first is a straightforward guest post: an editorial piece from a marketer, consultant, developer or vendor employee who has something useful to say. The second is a sponsored post, where a company pays to have an article published that promotes or features its product, service or research. Both are welcome, and both are held to the same editorial standard.

Every published article is permanent, indexed and reachable from our archive. Editorial links inside the article are dofollow by default, provided they point to a resource that genuinely supports the piece. A sponsored post is labelled as sponsored where disclosure is required, and we will tell you in advance how that label appears. Pricing for sponsored placements is available on request; email us and we will reply with the current rate and any options such as homepage featuring. Typical turnaround from accepted draft to live page is three to five working days.

Guidelines

Before you submit an article, please check it against the following:

Original work only. We run plagiarism and duplication checks, and we do not publish anything that has appeared elsewhere, including on your own blog.
800 words minimum. Most of the pieces our readers share are between 1,000 and 1,800 words, with a clear structure and subheadings.
One or two relevant links. Links should go to sources, tools or pages that help the reader. Affiliate redirects and link-only paragraphs are removed.
Practical over promotional. Show a campaign, a test result, a deliverability fix or a workflow. Product mentions are fine when they are in context.
No gambling, adult or pharmaceutical topics, and nothing that makes claims you cannot back up.
An author bio is optional. If you supply one, keep it to two sentences with one link.
We edit for house style, clarity and length, and we may change headlines. You will see the edited version before it goes live if there are material changes.

Formats we accept: a Google Doc link, a Word document or clean HTML. Images should be your own or properly licensed, at least 900px wide, with alt text.

How to pitch

Send a short pitch or a finished draft to [email protected]. Use the subject line "Guest post: <topic>" so we can find it quickly. Tell us in two or three sentences what the article covers, who it is for and why our readers should care. If you are enquiring about a sponsored post, say so in the first line and we will send pricing and availability by return.

We read every message and aim to answer within two working days. If a piece is not right for us we will say so plainly, so you can place it elsewhere without delay.